Pure & Co. Sister Collections, Pure HANDKNIT and Neon Buddha, Incorporate Fall’s Hottest Colors and Fashion Runway Styles

Ontario, Canada – Fall 2012 – Pure & Co. has just unveiled its Fall 2012 Pure HANDKNIT clothing collection, which has been designed with the fashion-conscious woman who wants to feel good while looking stylishly current in mind. The hand-knitted Pure HANDKNIT line of cardigans, vests, wraps and hats are right on point with the fashion runways’ latest trends.
Pantone, a global authority on color, has dubbed the Fall 2012 season “The Magic of Color,” with “an unexpected mix of darks, brights and neutrals.” Some of the hues the company singles out for autumn are yellow-green, cool blue-green, patriotic blue, honey gold, rich dark brown and cool gray. The Pure HANDKNIT fall line incorporates these luscious autumnal shades with color choices like Fernie lime, Granby teal, Abbotsford blue, Yukon dust, Victoria cocoa and Dalhousie charcoal.

But color isn’t the only aspect that puts the Pure Handknit collections on trend for the season. In its rundown of the “Top Trends from Fall 2012,” “Elle” magazine recently highlighted military mindedness as autumn’s fashion theme.

From the Pure HANDKNIT side, “Harper’s Bazaar” says that classy sweaters will be hot this fall, especially those that are “boxy, knitted, sculpted and featured in luxe fabrications.” With every piece in the Pure HANDKNIT collection being knitted by hand and available in 19 seasonal colors, fashion mavens are guaranteed to be right on trend this fall with any of the super stylish pieces.

“New York” magazine is also declaring that the “Put a Hat on It” trend will be all the rage come autumn, with statement hats having flooded the runways. Pure HANDKNIT’s line of wide-brimmed, visor and beanie hats provides statement-making style, while allowing everyday fashion-forward ladies to perfectly match chic warm weather accessories with any activity.






Finally, the Pure HANDKNIT collection of signature wraps embraces what “Elle” is calling the silhouette of the season, Room to Grow, with bigger being better in terms of “oversized outerwear.” The Hudson, Montreal and Mont Royal wraps from Pure HANDKNIT are especially roomy, unrestrictive and comfortable.

Pure HANDKNIT are available at major retailers including Nordstrom, Neiman Marcus, Anthropologie as well as hundreds of boutiques throughout North America.

For more information on the fall 2012 trends Pure & Co. has incorporated into its Pure HANDKNIT and Neon Buddha Fall 2012 collections, please visit the company online atwww.pureandco.com.

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